Consumers said that their number-one reason for becoming a fan of a brand on social networking sites was to receive discounts from the companies. Other reasons for following a brand included…
About
Welcome to my world, well, part of it. This intersection of my lifestream centers on what I'm currently reading and ruminating on, as it relates to this digital media vocation of mine. But don't expect me to stay on topic.
Who am I and why am I so opinionated?
Well, everyone has the right to my opinion. I have learned a thing or two along the way, as a content developer, a community manager, a product manager, and strategy manager. (Lots of bossy management gigs.) All of what I've learned has come from the engineers, developers, bloggers, thought leaders, brand managers, and community members I've collaborated with.
You can follow me. What? What?
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